SUMMERFEST Signs Sheryl Crow, The Moody Blues, Thievery Corporation, 311, Jeff Beck, and Others to perform as GROUNDS STAGE HEADLINERS

MILWAUKEE – March 9, 2010 – Milwaukee World Festival, Inc. officials are excited to announce several headlining acts that will perform this year.  Performance times and stage locations will be announced at a later date.

 Blending pop, rock and country into her unique sound, 9-time Grammy Award winner, Sheryl Crow will headline June 24, featuring hits like “Leaving Las Vegas” and “All I Wanna Do”.  Arguably one of the most innovative hip hop groups of their time, Public Enemy will appear June 25.  Pop sensation Colbie Caillat will appear June 24, performing hits like “Bubbly” and “The Little Things”. Reggae and rap metal fusion band 311 will perform on June 25.  Hailed as one of the most influential lead guitarists in rock, Jeff Beck will appear on June 25.  International DJ and techno-production duo, Thievery Corporation will appear on June 26. Country singer and songwriter, Phil Vassar will headline June 26, performing songs like “Carlene” and “Last Day of My Life”.  Independent instrumental artists, Sound Tribe Sector 9 (STS9) will perform.  Their performance date is yet to be determined.  The legendary Moody Blues will headline June 30, featuring songs like “Go Now” and “In Your Wildest Dreams”.  As part of the “British Invasion”, their career spans more than 45 years.  Chicago-based rock trio and family band, Chevelle will perform on June 30.  The Brooklyn quintet hailed as the quintessential bar band of the early 21st century, The Hold Steady will perform on July 1.  Alt-metal band from Kansas City, Puddle of Mudd will headline June 30, performing hits like “She Hates Me”, “Control” and “Life on Display”. 

 This year Summerfest has adopted a new approach in releasing its summer lineup.  Summerfest will be releasing lineup information via social media over the next few weeks leading up to the official stage lineup announcements in May. Fans are invited to participate in active dialogues as each piece of the lineup is announced throughout the next few weeks on the Summerfest pages of popular social networking sites Facebook and Twitter.

Fest-goers can save money with Advanced Sale General Admission tickets, now available on Summerfest.com with no incremental service fees. Discounted offers include a 3-for-$33 pass, valid for one general admission per day on three different days of the festival ($45 value), a $13 General Admission ticket ($15 value), and a $6 Weekday Admission ticket valid Monday through Friday, Noon - 4:00pm ($8 value). 

Summerfest 2010 will take place June 24 – July 4 from noon until midnight daily.  The World’s Largest Music Festival and Milwaukee’s cornerstone summer celebration attracts the music industry’s hottest stars, emerging talent and local favorites.  The Marcus Amphitheater and 10 additional stages, along with a diverse selection of food and beverage vendors, marketplaces and interactive exhibits, are set against the Lake Michigan and downtown backdrops, creating a festival experience like no other.  Patrons can also enjoy Miller Lite, the Official Beer of Summerfest.  For more details visit Summerfest.com.